Case Studies
AI Performance
in Action
Our success stories go beyond traditional media buying. By combining the intelligence of our AI-driven DSP with a curated supply path of premium apps—selected through proprietary AI-formed data—we help advertisers achieve higher efficiency, stronger ROI, and more predictable growth.
Retail Giant in Japan
Challenge
- 20M+ products and 5M daily visitors required hyper-personalized, real-time creative.
- Rising acquisition costs with traditional DSP partners.
Our AI-Powered Approach
- Leveraged AdElement’s AI DSP to dynamically optimize campaigns in real time.
- Activated our Proprietary App Supply Path, ensuring ads appeared only in high-quality, brand-safe environments.
- Applied AI-driven audience expansion and intent-based retargeting.
Results
- Reduced acquisition cost from $2.25 → $1.80 per $100 sales.
- 15% higher average cart value compared to other ad platforms.
- Scaled campaigns efficiently across curated app inventory with greater ROI predictability.
One of world’s largest baby retailers in Asia
Challenge
- Not satisfied with CTR and Conversion rates
- 95% of visitors not making purchase
Our Approach
- Highly personalized creative building, re-targeting and advanced look-alike targets
Results
- 2.5X MORE CTR and Conversions vs. existing ad partner
- 20% IMPROVEMENTin revenue per transaction
Gaming App in Europe
Challenge
- Needed to acquire high-value users at a sustainable cost per install (CPI).
- Struggled with ad fatigue among their target audience.
Our AI-Powered Approach
- Leveraged lookalike audiences to find users similar to their best players.
Results
- Reduced cost per install by 25% while increasing user quality.
- User lifetime value (LTV) increased by 40% for acquired cohorts.